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The FAST channel, which uses cutting-edge technology to dub the beloved painter, will now reach a whole new audience
LOS ANGELES, CA/ACCESSWIRE/June 6, 2022/Cinedigm Corp. (NASDAQ: CIDM), a leading streaming, technology and entertainment company serving passionate fan bases, today announced that The Bob Ross Channel in Spain was launched as a free-to-air, ad-supported linear Spanish-language channel through Latin space on The Roku Channel in the United States, The Roku Channel, the home of free and premium entertainment on the Roku® platform, reached US homes with approximately 80 million people in the fourth quarter of 2021. As the channel’s footprint has grown, the demand for culturally diverse programs has increased exponentially. The cross-generational appeal and mild-mannered messages have made The Bob Ross Channel in Spanish a natural selection for the platform and is available now through Espacio Latino on The Roku Channel.
The Spanish dub of the popular program has opened up the series to a whole new audience. As exclusive distributor of The Bob Ross Channel in partnership with Bob Ross, Inc. and APT Worldwide, Cinedigm is committed to expanding the reach of the series, allowing it to be seen and enjoyed across the world. The series features a fully localized audio language track that uses an imperceptible synthetic voice of a human voice that perfectly matches the tone of Ross’s voice. This innovation allowed millions more viewers to enjoy the iconic television series, which won 3 Emmy® Awards during its run.
“AI technology has enabled Cinedigm to break down language barriers so the beloved series can be widely enjoyed. As demand for Spanish language content continues to grow, we wanted to share one of our most popular channels. more popular with a whole new audience,” said Jennifer Soltesz, vice president, business development and strategy at Cinedigm. “With the incredible reach of The Roku Channel and the enduring popularity of Bob Ross, this presents a tremendous opportunity to expand his brand to Spanish-speaking audiences.”
In addition to Roku devices, The Roku Channel is available on web, iOS and Android devices, Amazon Fire TV, and select Samsung TVs. look The Bob Ross Channel in Spanish on the Roku channel here: https://bit.ly/395QOIa.
For more than 20 years, Cinedigm (NASDAQ: CIDM) has led the digital transformation of the entertainment industry. Today, Cinedigm entertains consumers around the world by providing premium feature films and TV series, passionate streaming channels and technology services to the world’s leading media, retail and technology companies. Cinedigm continues its legacy as an innovator through the adoption of next-generation technologies, such as artificial intelligence and machine learning, through its highly scalable proprietary system. Match point® technology platform. For more information, visit cinedigm.com.
Cinedigm uses and will continue to use its website, press releases, SEC filings, and various social media channels, including TwitterLinkedIn, Facebook, StockTwits and the Company Website as an additional means of disclosing public information to investors, the media and others interested in the Company. Certain information the Company publishes on its website, in press releases, SEC filings and on social media may be considered material information, and the Company encourages investors, the media and other persons interested in the Company to review the business and financial information that the Company publishes on its website, disseminates in press releases, documents filed with the SEC and on the social media channels identified above, because this information could be considered material information.
CIDM PRESS CONTACT:
Don Ciaramella [email protected]
Matt Cookie [email protected]
Kevin Broderick [email protected]
High level investor relations
Roku is a registered trademark of Roku, Inc. in the United States and other countries. Trade names, trademarks and service marks of other companies appearing in this press release are the property of their respective owners.
THE SOURCE: Cinedigm Corp.
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